Top 5 Beauty Retail Apps on iOS in Ghana - Q4 2023

In Q4 2023, the leading beauty retail apps on iOS in Ghana showed diverse trends in weekly downloads. Here’s a closer look at the performance of the top 5 apps:

FrimpsMan Cosmetics Shop saw a fluctuating pattern in weekly downloads, peaking at 608 in the week of October 23. The app experienced a notable increase mid-quarter, with 539 downloads in the week of October 16. However, the downloads gradually decreased towards the end of the quarter, settling at 139 in the final week of December.

Oriflame exhibited a declining trend in weekly downloads over the quarter. Starting at 63 downloads in mid-October, the app saw a slight rise to 75 in early November but then consistently decreased, reaching a low of 13 downloads in the last week of December.

Clarins Product Library had a single data point available, with 79 downloads in the week of November 13.

The Body Shop UAE maintained a low download rate throughout December, with minor fluctuations. The app recorded 9 downloads in the week of December 4, followed by a slight increase to 11 downloads in the weeks of December 18 and December 25.

StyleKorean had minimal activity in terms of downloads. The app recorded a peak of 12 downloads in the final week of December, with sporadic downloads in other weeks, often ranging between 0 to 6.

These insights are derived from Sensor Tower's data. For more detailed analytics and insights, visit Sensor Tower.